River Week

Here's how it works. When you sign up, you'll agree to the following brewery commitments, and we'll follow through with our commitments to you.

Brewery Commitments

• Display in-brewery signage about River Week.
• Promote River Week in brewery marketing channels – social media, website, emails, media contacts, etc.
• Designate one beer as the River Week beer where $0.95/beer sold goes to Catawba Riverkeeper (because beer is 95% water) OR donate a flat $500 or more to Catawba Riverkeeper.
• OPTIONAL: Participate in a trash cleanup!

Hosted on the Monday after River Week at Confluence, Catawba Riverkeeper’s community engagement space in Cramerton, NC, all participating breweries will be invited to a cleanup followed by lunch.

Catawba Riverkeeper Commitments

• Promote River Week and participating breweries on all of our marketing channels.
• Provide a tap handle or tap identifier for the designated River Week beer.
• Provide marketing materials and a summary sheet that breweries can use to train their staff on River Week.
• Provide River Week & Catawba Riverkeeper t-shirts for brewery staff while supplies last. (Please register by August 2.)
• Have an on-site presence at breweries in the form of tabling, hosting trivia, hosting a “plogging” event in partnership with a run club, etc. On-site activity to be be agreed upon by Catawba Riverkeeper and each individual brewery. (To host an event with us, please register by August 2.)
• Use funds raised to support our work to protect clean water.

River Week Challenge

The brewery that raises the most money for Catawba Riverkeeper during River Week will win a guided paddling trip for up to 12 people! All equipment will be provided. The date and location to be coordinated between brewery and Catawba Riverkeeper.